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News and views to improve the strength and vigor of all your direct response marketing activity.

Going beyond BOGO … 5 alternate ways to craft a winning response offer.
August 23, 2019

Bill Spink Creative That Sells, Direct Mail, Response Marketing, Trends and POV, Action Brand - Action Marketing

Are your offers as expected and “old” as throwback clip art? Read on for proven ways to craft an offer that will get you noticed

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Become a Google Analytics Power User — Part 3: Improving Site Engagement
August 9, 2019

John Garland Digital Direct Marketing, Marketing Analytics, Response Marketing

Get more power over your site engagement.

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Preheat Marketing: The Easy Way to Generate Measurable Results During Medicare’s AEP
July 29, 2019

Renee Mezzanotte Health Care Marketing, Insurance Direct Marketing, Medicare Marketing

Preheat marketing activity can help boost enrollment and conversion starting October 15.

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DMW WINS 11 COMMUNICATOR AWARDS ACROSS MULTIPLE CATEGORIES AND MEDIA CHANNELS
July 24, 2019

Bill Spink Company News

DMW, a leading direct response advertising agency, today announced eleven wins in the 25th Annual Communicators Awards

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Become a Google Analytics Power User — Part 2: High-Value Traffic
July 12, 2019

John Garland Digital Direct Marketing, Marketing Analytics, Response Marketing

Get more power over your site traffic.

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